Every coaching program I've been a part of—every single one—has preached some version of theme days.

And for good reason. Theme days aren't just another productivity hack. They're rooted in a powerful truth: batching similar tasks drives better results.

What Are Theme Days, Really?

Let’s strip it down: Theme days are just intentional batch work.

You take the same type of task—calls, content, pipeline reviews, meetings—and group them together in blocks of time (or whole days) instead of sprinkling them across your calendar like confetti.

This works whether you're a loan officer, processor, underwriter, closer, manager, or coach.

Because your brain thrives on patterns and rhythm. Once it gets warmed up, it performs better with repetition.

Call Reluctance? Batch Your Way Through It

Let’s talk about the elephant in the room: nobody loves making calls.

Even the best of the best deal with some level of call reluctance. Those first two calls? Awkward. Clunky. You’re overthinking everything. But by call five? You’re hitting your stride. By ten? You’re in the flow.

Here’s the trap:

If you're only making five calls a day, you’re always stuck in that warm-up zone. Every day feels hard. Every day you’re psyching yourself up to get started again.

And the results? Meh.

You make five calls.
You reach two people.
One is a blow-off.
One is halfway decent.
You walk away unsure if it was even worth the effort.

Now Flip the Script

What if instead of five calls a day, you made 25 calls on one dedicated day?

Here’s what happens:

You hit flow faster.
You have five meaningful conversations instead of one.
You get at least one real win—maybe a referral, a reactivation, a new deal, or just a confidence boost.
And guess what? That win gives you momentum.

Momentum beats discipline.
When you get a taste of progress, you’re far more likely to want to do it again.

Better Consistency. Better Results. Better Energy.

Batching doesn’t just work for calls: